Our Story BelRed:
Serving Seattle, the East Side, and Greater Puget Sound Since 1986
For nearly four decades, BelRed Heating, Cooling, Plumbing & Electrical has served our neighbors with one simple goal: provide better service and better solutions than anyone else. What started as a small heating and air conditioning company has grown into one of Western Washington’s most trusted names in home comfort. Our unwavering attention to detail and relentless drive to deliver the right solution allows us to make homes safer, more comfortable, and more efficient
BelRed was among the first in the Pacific Northwest to pioneer high-efficiency furnaces, adopt environmentally friendly refrigerants, and introduce hybrid heating systems. Over the years, we’ve expanded our offerings to include plumbing, electrical, and even whole-home energy solutions all while maintaining our commitment to innovation and customer care
A Legacy of Care, A Future of Strength
Today, BelRed is proud to be a part of the Gene Johnson Family of Brands. We’ve combined our legacy of excellence and legendary service with the collective strength of leading home service companies in the PNW. This partnership means faster service, guaranteed equipment availability, and the strongest warranties in the business, all backed by world-class training and decades of shared expertise. Our goal is simple: set the standard in heating, cooling, plumbing, drains, and electrical now and for generations to come!
While we’ve grown, our values remain the same: professionalism, reliability, and best-in-class service. With BelRed, you’re guaranteed the professionalism and expertise you deserve.
Why Choose BelRed?
Because everyone deserves a comfortable home, and we’re here to make that happen with integrity, teamwork, and a relentless focus on customer care.
- American Standard Elite Partner
- Daikin Comfort Pro
- Mitsubishi Diamond Dealer
- A+ Rating in the BBB
- Angi’s & Home Advisor Best in Class
- PSE Tier 1 Contractor
- ACCA Member
- Voted best contractor to work for
- NATE & factory certified technicians
- Unmatched warranties that stand the test of time
- Obsessed with excellence through relentless training
- Your partner for generations, not just today
Our Mission:
To inspire, empower, and invest in our team so they can reach their full potential to deliver unrivaled, world-class service to familes in our community.
The BelRed Gold Standard
Working with BelRed doesn’t just mean choosing an air conditioning or heating system. It means choosing a solution. With the BelRed difference, you’ll save money, improve comfort, and live better. Guaranteed.
When you work with BelRed, you can be sure that the outcomes will be focused on:
- Enhancing comfort and health
- Making your home safer
- Saving you money
People and Management
We value our people and their contributions and it shows in their work and our performance.
Since 1986, we’ve known that our success rests on the service we provide to you, and our goal is to create memorable experiences for our customers. We start by hiring the right people and empowering them to perform to the best of their potential through:
- A rewarding work environment
- Extensive training and certification processes
- All the right tools
Beyond this, our staff receives extensive in-house training. This includes hundreds of hours of technical and customer service instruction every year, to ensure they have the knowledge and skills to meet your needs.
Smarter Technology, Better Service
Technology is changing at a rapid pace, but BelRed has always been at the forefront of innovation in heating and cooling. Now, thanks to advances in building science, the home is being viewed as a “system” where each component is influenced by others. For example, the benefits of properly sizing and installing a heating system (where we have excelled for years), can be negated by construction flaws. These flaws can allow air to enter your home through crawl spaces or attics, by breaks in your home’s thermal barrier or insulation, or even by seemingly small leaks in your existing duct system.
